World Rugby and Eden Park have announced a partnership that will see the high-class rugby-inspired brand supply the international federation with clothing.

A proud supporter of rugby, Eden Park will also collaborate with World Rugby on a range of activities that showcase the sport and are designed to attract new members to the big rugby family.

Former World Rugby Chairman, Bernard Lapasset stated: “this exciting partnership with an iconic rugby brand is a natural fit for two organisations who share a passion for rugby and performance. Through this partnership, we are aiming to reach and engage new audiences and inspire more men, women and children to participate in rugby and have fun.”

Eden Park has a unique rugby heritage and was founded in 1987. Over the past 20 years, Eden Park has developed into a global brand with sales outlets in over 134 countries, from Shanghaï to Beirut, not to mention Dubaï and Europe as a whole.

Eden Park also has formal wear contracts with teams from France, Ireland, Italy and England.

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